Our story
Blended in India, worn everywhere.
A workshop, a still, and a catalogue that tells you what is in the bottle.
The house
We started with one question: what is actually in this?
Most fragrance is sold on adjectives. We would rather publish the notes, the hours and the wearer, and let you decide from that. Every product page carries all three.
Two lines
Roll-on attars, which are perfume oil with no ethanol in them, and eau de parfums.
Blended in India
Our own workshop, in small batches.
Written out
Notes, longevity and wearer on every product page.
Gift-ready
Wrapped by hand, with a note if you want one.
The two lines
Why an oil and a spray behave differently.
Alcohol carries scent outward and then evaporates, so an eau de parfum announces itself and fills the space around you. An oil stays where it is put and releases slowly, so a roll-on attar is read close in. We make both because they are not competing with each other: they are for different distances.
The tradition
Notes that have been used here for centuries.
Kesar, kewda, rajnigandha, mogra and oud are not novelties in India. They are what ritual has smelled like for a very long time, and they are what we build with.
Kannauj distillation
Alcohol-free roll-ons
Small batches
